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Marriott’s Autograph Collection to debut in AlUla in 2025

The 250-key property will open in the heart of downtown AlUla in 2025…

Saudi Arabia is gearing up to become one of the world’s largest tourist destinations, with the number of hotel rooms to more than triple in the coming decade. And now, plans have been unveiled for an Autograph Collection property in AlUla.

Rendering of the Autograph Collection Hotel in AlUla2

Expected to open in 2025, the Autograph Collection hotel will be situated in central AlUla, adjacent to the AlUla Museum and opposite the Farmer’s Market.

Although we don’t know much about this hotel, we do know it will offer 250 rooms and suites, spanning across 22,635 square metres, and will add to the hotel offerings in AlUla.

The hotel will also feature extensive recreational and entertainment offerings, including four dining venues, a spa, a swimming pool, a fitness centre, a business centre, meeting facilities, and retail space.

Rendering of a guestroom in the Autograph Collection Hotel AlUla

Marriott’s Autograph Collection is a collection of upper upscale and luxury, independent hotels in major cities and upmarket resort areas. Its portfolio currently features over 290 hotels globally. Each hotel is a product of passion and a personal realisation of its individual founder’s vision, making each hotel singular and unique. Hand-selected for their inherent craft, Autograph Collection Hotels offer rich immersive moments that leave a lasting imprint.

As with every Autograph Collection in the world, the property in AlUla will present bespoke luxurious and personal hospitality.

“Autograph Collection Hotels feature curated properties that celebrate individuality – and AlUla is an ideal fit with its unique sense of place and history. We look forward to offering a distinct perspective on design and hospitality to this thriving area,” said Chadi Hauch, regional vice president, lodging development, Middle East, Marriott International.

Naif AlHamdan, managing director of AlUla Development Company, commented, “We are thrilled to partner with Marriott International to open an Autograph Collection hotel in AlUla. This collaboration aligns with our objective of enhancing the hospitality, tourism and real estate sectors in AlUla and ensuring an unforgettable experience for our visitors. AlUla Development Company is committed to building on AlUla’s extraordinary heritage, history and natural beauty through sustainable development and will contribute to the economic diversification and tourism goals of the Kingdom, in line with PIF’s strategy and Vision 2030 – and this is just another step in that direction.”

Renderings: Provided

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