Al-Hilal's new Founding Day kit is here – and fans will want this one fast
Saudi pride, but make it wearable
Al-Hilal fans, this one’s for you. PUMA Middle East and Al-Hilal have just dropped a special edition Founding Day kit, created to celebrate Saudi Arabia’s Founding Day on February 22 – and honestly, it’s one for the keeps.
Blending Al-Hilal’s iconic blue with design details inspired by Saudi heritage, the limited-edition kit honours the Kingdom’s history while delivering PUMA’s signature performance edge. And yes, it’s only available for a limited time.
The concept behind the kit says it all: Designed for Pride.
Saudi Founding Day commemorates the establishment of the First Saudi State in 1727 and celebrates history, unity and cultural identity. The jersey reflects that spirit through subtle but meaningful design cues. Think symbolism but stylish.
The inspiration behind the design
The kit draws inspiration from key symbols of Saudi culture and history.
The palm tree is a symbol of prosperity, generosity and resilience, and one of the Kingdom’s most recognisable emblems.
The marketplace represents trade, community, and cultural exchange, reflecting the vibrant economic and social life of early Saudi society.
All of this is woven into Al-Hilal’s distinctive aesthetic, creating a shirt that feels both rooted in tradition and seriously good-looking on match day.
A club that knows legacy
With more than 90 trophies to its name, Al-Hilal isn’t just Saudi Arabia’s most successful football club; it stands as a symbol of ambition, excellence and great national pride.
Moreover, the kit embodies the club’s positioning, “Proud to be”, celebrating Saudi identity and both the Kingdom and the club’s journey of progress and transformation in line with Vision 2030.
But here’s the thing, this Founding Day edition is not sticking around. It’s a limited release, making it a must-have for fans, collectors, and anyone who loves a statement shirt with meaning.
Get it while you can
Whether you’re wearing it to the stadium, styling it casually, adding it to your memorabilia collection, or rocking it to celebrate Founding Day on Sunday’s public holiday, this is one kit you will want to get your hands on.
The Founding Day Special Edition kit is now available on Al-Hilal’s official channels, PUMA’s online store, and PUMA retail stores across Saudi Arabia and the region.
Visit: AlHilal.com | Puma.com
Images: Supplied
