Autograph Collection debuts in Jeddah with the unveiling of the B Hotel

Look forward to a new design-forward hotel on the city’s emerging waterfront destination, South Obhur…

Autograph Collection is set to strengthen its footprint in Saudi Arabia, with its first property in Jeddah. The B Hotel, an Autograph Collection Hotel is anticipated to be situated within Jeddah’s emerging waterfront destination, South Obhur.

While the opening date is yet to be announced, the B Hotel will feature 100 guestrooms, including more than 40 suites, multiple dining options, a fitness centre, a swimming pool, and a kids club. In keeping with the Autograph Collection brand, the B Hotel’s design subtly embeds Saudi Arabia’s rich cultural heritage within a contemporary elegance aesthetic.

The property will have direct sea views of Obhur Creek, inviting guests to unwind in its stunning surroundings and soak up the scenic sea views.

In addition to showcasing the vibrant locale through the hotel’s inspired interiors, other amenities of the hotel include event spaces, ideal for hosting meetings and memorable occasions.

Renderings of Obhur Corniche (Salfo)

The charming area of Obhur is increasingly becoming a popular leisure and family destination. The B Hotel will be located within the South Obhur Waterfront Development Project, part of a wider campaign to develop public spaces in Jeddah. In addition to car parking, children’s fun areas, investment buildings, and sandy beaches, the project also includes a sea promenade, a bicycle path, and open green areas.

Chadi Hauch, regional vice president of lodging development, Middle East, Marriott International, commented, “Jeddah continues to grow as a business and leisure destination, and we look forward to strengthening our footprint in the market.  Autograph Collection is the ideal fit for this project, and we look forward to working with Lifestyle Developers to introduce the brand’s distinct and unique hospitality experience in Jeddah.”

signing ceremony

Sultan Sobhi Batterjeee, founder and president of Lifestyle Developers, added, “The inauguration of the B Hotel represents an idyllic fusion of sophistication and local charm, offering guests a truly immersive experience that celebrates the Kingdom’s rich heritage and authentic hospitality.”

Autograph Collection pipeline in Saudi Arabia

The B Hotel in Jeddah joins the diverse and dynamic portfolio of more than 295 Autograph Collection Hotels around the world that are independent, one-of-a-kind and champion values of vision, design and craft.

Rendering of the Autograph Collection Hotel in AlUla2

Last September, Autograph Collection announced plans to welcome its first AlUla property to its Saudi Arabian portfolio. Expected to open in 2025, the 250-key property will be situated in the heart of downtown AlUla, adjacent to the AlUla Museum and opposite the Farmer’s Market.

Images: Supplied / Unsplash / Social