Saudi Arabia to get Westfield branded shopping centres
There will be three new ones…
It’s no secret that we love our malls in Saudi Arabia. Especially when it’s a major Australian player that’s entering the mall market (pun intended). Welcome to Westfield Saudi Arabia.
Massively popular in Europe and the US, Westfield Centres are coming to Saudi Arabia as part of a deal between Cenomi Centres, and Unibail-Rodamco-Westfield (URW) under a 10-year exclusive franchising partnership agreement.
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Three malls, including Jawharat Riyadh, Jawharat Jeddah, and Nakheel Dammam, will be transformed and branded as Westfield Centres in Saudi Arabia. More details on these three malls and others will follow in the coming months.
Under the Westfield brand, and with URW’s support, Cenomi Centres will offer Saudi residents and tourists the next generation of world-class shopping centre experiences.
According to Gulf News, the collaboration will extend across up to eight of Cenomi Centres’ portfolio of top malls. The deal will also support the international expansion of the brand.
Alison Rehill-Erguven, CEO, Cenomi Centres, says: “This collaboration not only solidifies our position as the leading owner, operator, and developer of contemporary lifestyle centres in Saudi Arabia but also aligns with the Kingdom’s broader goals for economic growth and development in both the sector and region.”