Here’s why you should explore Al-Balad, the beating heart of Jeddah
The past meets present in Jeddah’s most timeless neighbourhood
In 2014, Historic Jeddah, also known as Al-Balad, was recognised as one of the eight UNESCO World Heritage Sites in Saudi Arabia. Its labyrinthine, lively streets and narrow alleyways are lined with beautiful coral-stone buildings, many of which have been meticulously restored to preserve their detailed wooden balconies, known as Rawasheen.
Every corner of Al-Balad tells a story. Whether you’re a history lover, a culture seeker, or simply curious, Jeddah’s old town invites you to step back in time and experience the soul of Saudi Arabia.
Here’s why you should venture back to the 7th century and explore Al-Balad.
Immerse yourself in a treasure trove of history
Walking through the winding cobbled streets, you’ll find yourself immersed in a living museum where 400-year-old towers and intricately carved doors tell the stories of a bygone era. The distinct Hijazi architecture, featuring coral stone, wood, and Roshan box balconies, offers a unique glimpse into the lives of the city’s elite merchants who once thrived in this area.
As the cultural and historical heart of Jeddah, the district is a must-visit destination for travellers wanting to experience the true essence of Arabia. The streets of Al-Balad come alive in the evening, especially at the Historic Nights Rooftop Café, where you can watch the sun set against the Jeddah skyline while exploring antiques. Its lively markets, including Souk Al Alawi, the oldest souk in Jeddah, are perfect for treasure hunting. Here, you can find everything from leather goods and Arabic perfumes to jewellery and traditional clothing.
For a deeper understanding of the area’s history, visit Bait Baeshen, a social and cultural centre that was once the gathering place for the notables of Jeddah. The house showcases an excellent example of traditional architecture, stunning Rawasheens and carefully crafted balconies. Inside, fine handicrafts, documents, rare photographs, and manuscripts are on display.
Experience a one-of-a-kind party scene in Al-Balad
Who would have thought that the centuries-old streets of Al-Balad would come alive with music and a party atmosphere? But, yes, it does. MDLBeast, Saudi Arabia’s top music entertainment company, host weekly gatherings for Jeddah’s music lovers and dancers at Balad Social, right in the heart of Old Town.
With iconic views and carefully curated tunes by some of the finest local and international DJs, these intimate events provide a one-of-a-kind nightlife experience. World-class acts such as Wu-Tang Clan, Ty Dolla $ign, and Seth Troxler performed in Al-Balad, confirming its status as a hub for music and culture.
Jeddah is super safe
Saudi Arabia is one of the safest countries in the world, ranking as the safest among G20 nations. It is also no surprise that Jeddah ranks second among Arab cities on the Quality of Life index. Hospitality and concern for others are deeply ingrained in the culture, making Jeddah a distinctive mix of tradition and modernity. Here, you will encounter the warm Saudi welcome that everyone talks about and feel at ease as you explore the vibrant streets of the district.
Travel for the culture, stay for the beach
You don’t need to venture far from the city to enjoy Saudi Arabia’s pristine waters and long stretches of sandy beaches. Jeddah boasts some of the world’s best diving spots, as well as vibrant coral reefs and rare marine life. There are countless options – from scuba diving adventures and famous shipwrecks to hiring a boat or jet ski, or relaxing at beach clubs like the popular Shades Beach.
Where to stay in Jeddah
For a truly authentic experience and something that better reflects the lively heritage of this relaxed coastal city, you should check in to Beit Jokhdar, a boutique hotel in historic Jeddah. Set in a former family home, it has been thoughtfully designed by a team of historians, local artists, carpenters, and architects, and is filled with locally sourced products. Guests can enjoy authentic local cuisine at the restaurant and unwind on the rooftop terrace with Saudi coffee.
Jeddah is home to Assila, Saudi Arabia’s first art hotel. Paying homage to the Kingdom’s vibrant art scene, the hotel features over 2,000 pieces of original art by Saudi artists. The design is sleek and sophisticated, with Arabian-style interiors, including patterned carpets, vibrant tapestries, bespoke handwoven rugs and beautiful hanging lanterns.
For a modern yet authentic cultural experience, Shada Hotel Al Shatea is a female-operated, locally owned boutique hotel that provides a warm, inviting atmosphere. Just a short walk from the Corniche, this hotel combines playful design with Saudi culture and tradition. The brand works with local artists and designers to decorate the hotel’s public areas and rooms with references to Saudi traditions, creating a space that’s both stylish and culturally engaging.
For those seeking modern luxury, the EDITION Hotel on the Jeddah Waterfront is a must-visit. It’s the brand’s third property in the Middle East and its first in Saudi Arabia, located right by the Jeddah Yacht Club & Marina and the F1 racetrack.
Images: Social / What’s On Archives
